Sunday, October 24, 2010

Going for the kill

http://www.youtube.com/watch?v=a0CuRZOHmak&NR=1

While I was watching tv the other day, an anti-smoking ad came across the screen that caught my attention. In the ad, which is in the above link and currently getting significant tv play, a smoker lights up and we are taken to the image of a doctor squeezing out the plaque and build up from the aorta of a 32 year old smoker. It'd disgusting and pretty graphic. But I think this is a very effective ad. We see too much of those dumb, ineffective "above the influence" campaigns that often don't even seem to mention that they're promoting anti-drug behavior these days. This is exactly the scare tactic wake up call that people need to see the dangers of smoking! Tell me what you think.

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